LSH Auto lights-up a new Brisbane Landmark
Hong-Kong based global conglomerate, Lei Shing Hong Group has created a new Brisbane landmark. An outstanding new Mercedes-Benz dealership and luxury lifestyle precinct, at the Breakfast Creek Wharf entry to the Brisbane CBD. The development stands over an entire river-front block and, from April 11, it has carried a prominent, six-metre high, lit-at-night three-pointed star.
The new dealership is about to set the future direction of premium automotive retail in Australia. It is also the perfect demonstration of LSH’s vision and capability, as a private company, to develop such luxury lifestyle precincts.
The building’s five levels will contain the new state-of-the-art Mercedes-Benz Brisbane dealership; the largest Mercedes-Benz dealership in the Southern Hemisphere. It will have a full floor dedicated to new vehicle display, house Australia’s first Mercedes-Benz Museum, an AMG Performance Centre, a ‘S-Class Lounge’ with concierge service, digital vehicle customisation screens, and more than 40 service bays.
Amongst the range of new customer experience and vehicle service technology included will be new ‘MAHA’ vehicle test lanes that measure steering, brake and suspension performance, as well as wheel alignment and tyre tread depth. All part of the initiatives that will further illustrate the LSH Auto brand promise of ‘You come first. Always’.
In addition to Mercedes-Benz Brisbane, the striking five story, water-facing, glass-fronted building will offer unique dining and function options, including a creek-front promenade and a rooftop restaurant that will allow 180-degree views of Brisbane and its surroundings.
Adding to the luxury precinct offering will be experience centres from a range of luxury lifestyle brands, personal care and wellness facilities and a business centre. All in a unique waterside location, making it a major contributor to reinvigorating a part of the city that is rapidly becoming a sophisticated urban lifestyle hub.
The facility will begin operating as the new home of Mercedes-Benz Brisbane in July of this year. The many additional brands and experiences on offer will be introduced over the remainder of 2019.
As LSH’s first major development in Australia the over $100 million project has established the credibility of the company as a major player in both Australian premium automotive retail and in luxury lifestyle precinct development.
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